Pick a color palette and then talk with your florist about what is in season around the time of your wedding. Most every bride wants to incorporate peonies and ranunculus into their wedding florals – but unfortunately, they have a very narrow seasonal availability and even if they can be shipped in from overseas, they’re not going to be as fresh as if they were plucked from a local grower. Think about the weather and consider whether or not you’re having an indoor or outdoor wedding. Some flowers are more delicate than others – if you’re getting married outside in the middle of the summer, you’ll definitely want to use mostly hearty blooms! Also, stay true to your personal aesthetic. What flowers do you gravitate towards displaying in your own home? Pick what you love, just elevate it. If you go for the latest trend, you may wish years later that you had stuck with your favorites! 

Trust your florist. Tell them what you love and what you don’t and have confidence that they’re going to go above and beyond to execute your vision. As a designer, when I know that my couples trust me and when they give me a little creative license – that’s when the magic happens. Also, consider investing the majority of your floral budget in areas that are going to be heavily photographed- think bouquets, statement piece areas (ceremony, sweetheart table backdrop etc.) Think about ways to re-purpose. Can the big gorgeous arrangements you used for the ceremony be moved to be a focal point at the reception? Skip doing stuff down the aisles and keep it minimal around the bar/cocktail area. During the ceremony, everyone is looking at the front of the aisle and the chairs get lost, and at the bar, people just want their drinks – they don’t care about the flowers!